Blog
Looking for tips and strategies for planning and managing social media marketing and advertising? We’ve been blogging about digital marketing for nearly 10 years. Dive in below!
Takeaways from SMMW – Video, Influencers, and Bots, Oh My!
Tips, interactions, parties, connections, ideas… all flying high speed in every direction. That best describes the whirlwind of working behind the scenes at Social Media Marketing World. But when the winds die down and I catch my breath (yes, two months later; don’t...
Facebook Algorithm Changes – What to Do Next?
Facebook Apocalypse, Facebook Zero, Facebook’s “Closer Together” change.…. however you refer to it, Facebook’s recently-announced algorithm change is causing quite a stir. In an effort to give users a higher-quality experience, Facebook is downgrading the visibility...
Ideas for Holiday Season Promotions on Social Media
Is your business ready for the holiday season? There will be plenty of people shopping online over the Thanksgiving holiday. In fact, the National Retail Federation estimates that 69% of Americans – about 164 million people – will be shopping over the Thanksgiving...
Getting Started with Videos for Social Media Doesn’t Have to Be Scary
Video marketing is the next big thing. Last year TechCrunch reported that 100 million hours of video are watched every day on Facebook. No matter what the size of your business, it’s time to get comfortable with video marketing. It is completely understandable if the...
Engage on Social Media Like a Rock Star
If you’ve ever been to an amazing concert, you know how an event can engage your senses like nothing else. Last week I went to a Coldplay concert and it was a bit mesmerizing. The entire experience pulled me in: from the upbeat music in my ears, to the laser light...
Creating a Hashtag Strategy for your Social Media Marketing
Instagram is the ultimate hashtagging platform. There are several reasons to get strategic about how you use hashtags, including to extend the reach of your content and get the attention of people interested in your niche. Build your following with hashtags By adding...
8 Post Ideas for Instagram Business Pages
If you are just getting started with your Instagram business page or need some inspiration on where to find enough content to deliver consistent activity, look around. No, really! Look around the office, at industry leaders, at your customers, your employees and...
Easy Peesy Guide for Social Media Image Sizing
Let’s face it, creating images for social media marketing sounds simple, but there a lot of pesky details to know. You’re a busy marketer – your brain doesn’t have extra space for memorizing things like the exact pixel size of a LinkedIn hero image. Not to mention,...
Take-aways from the 2017 Social Media Marketing Industry Report
Everyone has their own non-Christmas version of Christmas. Mine is when the 2017 Social Media Marketing Industry Report comes out. Geeky? Most definitely. But since my background is in market research, social media and small business consulting, this report is just my...
Let's Start Something new
Take the Next Step!
Have feedback on our blog or questions about the services?
Or better yet, do you want a package or service custom made for your business?
No problem at all – just complete the form and we’ll contact you to set up a free 20-minute consultation with some suggestions based on your business goals and needs.
